July 2018 - July 2020
Communications Specialist,
Hexcel
Key part of a small communications team supporting a multi-billion-dollar global company of engineers and scientists
Working with internal clients to support internal and external communications across three continents
Responsible for all aspects of communications: social media, website, case studies, marketing
brochures, video production, events planning, internal employee communications, and PR
Responsible for key internal branding,
communications strategies and product launch strategies
Taking briefs, defining content and writing materials – from technical data sheets to employee newsletters, marketing materials to
press releases
Developed social media campaigns and content strategy – and increased social media engagement by 600%
Promoted from an assistant to a specialist within one year
2016 - 2018
Freelance Copywriter,
Cambridge Bureau
Established a freelance writing service
Built my profile as a communications specialist and gained key clients
Wrote website and content for Raffles Hotels, The East India Company, a London-based architecture firm and Luxury Lodge Estates
Worked closely with high-profile branding company in Cambridge – Radda Brand
Managed social media accounts and developed copy for UWP Group
Offered SEO services and website overhauls
Learned the skill of building and maintaining professional relationships
2018 - Present
Founder/Writer,
Cellophane Sounds
Website building and writing
Coordinating a team of writers and illustrators
Interviewed bands and industry professionals
Created and distributed merchandise
Developed and maintained strong professional relationships with bands and singers
Highlights: Reaching website visitor numbers of 300 daily, becoming a known name in underground indie circles
2016
Online Content Creator Internship,
UWP Group
Won an official work placement against hundreds of candidates from my university
Trained in SEO, content writing, social media management and digital marketing
Regularly worked with press offices
My Skills
External Communications
Press releases, news, social content, website content, marketing brochures, technical leaflets
Regularly write press releases for product launches, trade shows, and customer applications. Coordinate with an external PR team to launch content. Run social media channels for my company, maintain and write website content and create and write market brochures and case studies.
Internal Communications
Internal news stories, quarterly magazine, global announcements, videos, advertising
Find and write internal news stories and photograph events. Help global offices with English translations. Write and design internal advertising for events, new programs, etc. Write scripts and design videos for internal release and plan their release.
Content Management Systems
Moncur, WordPress, SharePoint
Currently responsible for maintaining and updating a large and complex website using Moncur CMS. Regularly use and maintain the internal SharePoint. Previous experience with WordPress websites and blogs.
Social Media
HootSuite, Facebook, LinkedIn, Twitter, Instagram
Experienced in creating and running content calendars and social campaigns with a strategic eye. Regularly create graphics for social media channels. Familiar with social analytics.
Adobe Creative Suite
Photoshop, InDesign, Illustrator
Learned on the job to create posters, banners, flyers, brochures and technical datasheets. I also edit photos for promotional content and create graphics for social media and internal news.
Internal Branding
Department communications overhauls and rebrands
Assess and redesign the internal communications structure for other departments within the company. Experience using surveys and workshops. Create a brand and communications strategy and assisted with its role out.
Events Planning
Global tradeshows, internal events, private customer events
Experienced in planning intimate internal and customer events as well as global tradeshows. Also have experience in mass cancellation and the communications fall out.
Mircosoft Office
Word, Excel, PowerPoint, Outlook, Teams, Forms, etc.
Fully proficient in all Microsoft applications.
“Grace has a strong can-do attitude and asks the right questions to extract relevant information from technical colleagues which she transforms into engaging content”
Education
My Studies
2019 - 2020
Cambridge Marketing College, CIM - Level 4 Professional Marketing (B2B)
Marketing Communications
Integrated Communications
Digital Marketing
Currently studying for the diploma due to be completed in July 2020. I've achieved a distinction in my first module.
2014 - 2017
Royal Holloway, University of London - BA Hons History (2.1)
Completed with integrated work placement
Medieval and religious history
Award for the highest mark in Academic Writing Skills